Voice of the Customer
Our ‘Voice of the customer’ is an ongoing programme which includes a regular survey of around 400 people with sight loss, analysis of what people are talking about on our social media channels, and monthly focus groups which allow us to dive deeper into issues.
Insights and findings from these channels and initiatives are published in a series of quarterly reports to help us – and our partners – better understand the changing needs of blind and partially sighted people. The reports are listed below in chronological order with the latest research at the top.
Our more recent Voice of the Customer reports can now be found on the Reports and Insight page – filter your search by ‘news topic’ to find the research you’re looking for.
2022 VoC Reports
2021 VoC Reports
Key insights cover blind and partially sighted people’s experience of the eye care pathway – from diagnosis through to care and support, as well as their experiences with e-scooters.
Voice of the Customer report: Eye care pathway Part 1 (Word)
Insights into the lives of blind and partially sighted people in the UK and the issues that matter most to them. Key insights cover VI people’s experiences with Utility providers, and the benefits and barriers to using technology.
Voice of the Customer report: Utilities and Technology (Word)
Insights into the lives of blind and partially sighted people in the UK and the issues that matter most to them. Key insights cover lower physical activity levels and concerns around post-pandemic navigation.
Insights into the lives of blind and partially sighted people in the UK and the issues that matter most to them. Key insights cover the negative impact of lockdown, the persistence of cliché and the potential for technology to change lives. First in a quarterly series.